My WHY: “To challenge the status quo, so that others can envision and live what is possible.”

Gianna Biscontini, M.A.Ed.H.D., BCBA:

Founder | Chief behavior officer

Core Beliefs:

  • Our quality of life and work is exponentially better when we are mentally and physically well.

  • Living a successful, productive life means that our time at work and our free time is integrated and infused with meaning. 

  • Every individual has the power to change their thinking on the status quo. 

Gianna is a Board Certified Behavior Analyst, writer, speaker, world traveler and a passionate advocate for building a life well-lived through meaningful, impactful work. Throughout her 17-year career supporting forward-thinking change-makers, she has worked in healthcare, non-profit, research, education and government industries to improve processes and ensure top quality operational performance.

As a consultant in an executive coaching firm, Gianna noticed the increasing demands on employees and the role the environment played in their retention, performance and wellbeing. With passion and drive to change this trajectory and ensure a higher quality of life for employees, she founded W3RKWELL as a solution to workplace stress, work-related health decline and financial loss due to illness, burnout and unhealthy work environments.

She holds a masters certificate in counseling culturally diverse populations and a masters degree in education and human development from The George Washington University and a post-graduate certificate in applied behavior analysis from George Mason University. Gianna completed additional post-graduate work at the Florida Institute of Technology and Stanford's Graduate School of Business in organizational behavior management and social entrepreneurship, respectively.

Gianna was elected to represent Washington, D.C. as a panel contributor for symposiums at The George Washington University and Princeton University, and has presented her innovative organizational process work at the Health Services for Children with Special Needs, Inc. conference. She has written for EP Magazine, Behavioral Science in the 21st Century and as a guest writer on popular industry blogs. Gianna recently completed her first book, a growth and development playbook on leadership, wellbeing, relationships and more, including her own expertise and with contributions from behavior analysts curated from around the country.

Gianna is grateful to be a part of the scientific and social impact communities doing meaningful work every day. To practice what she preaches, she balances her role at W3RKWELL by traveling, camping, reading, doing yoga, meditating, hosting dinner parties with her husband and relaxing at home with her rescue dog and cat, Franklin and Annie.


Alexandra Kopack, M.S., BCBA

Chief relationship builder, consultant

Alexandra was born and raised in Detroit, Michigan and recently moved to San Diego for the sunshine and variety of outdoor activities. She is currently a Board Certified Behavior Analyst (BCBA) and holds a masters degree in Applied Positive Psychology from the University of Melbourne in Australia. Alexandra joined W3RKWELL to fulfill her passion for combining well-being and Organizational Behavior Management strategies to improve both individual and organizational levels of health and work satisfaction. She enjoys serving her company and personal values through fostering and growing relationships with HR leaders, researchers and wellbeing professionals.


Sherrel Hill, BCBA

resident storyteller, consultant

Sherrel is a passionate behavior analyst committed to creating welcoming workplaces where people feel valued, involved, and trusted. She joined the W3RKWELL family because it is a group of people passionately dedicated to its mission and shared values while striving to have a profound social impact on individuals and companies alike. 

In her early career, Sherrel wrote for the Daily Toreador newspaper at Texas Tech University and worked at the Office of Communications and Marketing writing press releases and web stories. After earning her undergraduate degree, she worked as a business communication instructor at Texas Tech University for one year. After moving to a new state, she uncovered a profession that inspired her to become a Board Certified Behavior Analyst.

As an ambassador for the field of behavior analysis and its subpart, Organizational Behavior Management, she strives to responsibility disseminate behavioral science and make meaningful changes in the workplace and the world.




Hello, and thank you for your interest in W3RKWELL. I believe the story of any company gives authentic insight into its most basic values and principles. It is my pleasure to share ours with you.

As the owner of a private behavioral pediatrics practice, I was constantly seeking additional, science-supported ways to enhance my work. In an effort to reduce the intense stress the parents of my pediatric clients were under, I researched meditation strategies that might provide a beneficial addition to the treatment process. This led me to develop a beginner's course in meditation and a 6-week intensive course focused on managing personal stress-related behaviors. In the midst of my research I wrote "Meditation and Yoga: The New ‘Behavioral Xanax’?” for Behavioral Science in the 21st Century as a call to action for behavior analysts to widen their lens on the services they provide. The article received global attention and I received emails of interest and encouragement from around the world.

By following the science on meditation and health, I came across studies that found workplace stress to be the main contributors to work-related illness, disengagement, increases in non-fatal disease, harmful work/life conflict and decreases in productivity. With 15 years of experience in behavior change and a newly-found mission to challenge the status quo of the way we work, I developed the concept for W3RKWELL.

As a science-supported assessment and advisory agency, we are committed to sustainably redesigning the way we work by integrating the science of behavior with what we know to be true about business and health. W3RKWELL uses Organizational Behavior Management practices to assess workplace variables that contribute to low retention, low performance or health decline and, as a result, positions organizations to become a place employees enjoy. A place people love going. A place where people thrive in their work each day.

Imagine a workplace where your health is a value, a priority, and a serious business metric.
— Gianna Biscontini

W3RKWELL is committed to redesigning the workplace as a space where health is paramount, because we know an environment that produces happy, healthy employees isn't only the right the right thing to do, it's a smart business decision. And now it’s a movement. 

The assumption we've been making- that healthier modifications to our work culture might thwart organizational goals- is demonstrably false. As we are now approaching a work and life integration tipping point, there has never been a better time to take action. I am encouraged by our ability to change for the better and I am excited about the work to be done. This is truly W3rk Worth Doing. 

With sincere appreciation,

Gianna Biscontini, M.A.Ed.H.D., BCBA



A little can go a long way, and our HAB assessment identifies what your employees find valuable. Pamper your people with an on-site chef, massage or host an employee health fair. You name it, they have it.

A little can go a long way, and our HAB assessment identifies what your employees find valuable. Pamper your people with an on-site chef, massage or host an employee health fair. You name it, they have it.

goomi Group

A perfect addition to your wellbeing strategy, BeFitBiz provides biometric screenings, movement opportunities and nutritional support, which we may recommend in our Health And Business (HAB) assessment.

A perfect addition to your wellbeing strategy, BeFitBiz provides biometric screenings, movement opportunities and nutritional support, which we may recommend in our Health And Business (HAB) assessment.